Portfolio
About
Hello! I’m Hannah Conrad, and I specialize in building strategic, scalable content engines that drive growth.
Updated home page with a consistent narrative anchored in buyer pain points and outcomes.
Surveyed 186 customers to arm the Alvys sales team with real, data-backed ROI proof points
Surveyed 752 shops to bring auto shop owners a report with key trends, benchmarks, and more
Generated the highest webinar registrations and top-visited landing page in 2024
Led and expanded webinar program, generating 42% of inbound leads in 2024
Boosted organic website traffic through SEO-focused content
Developed four versions of customer testimonial story for channel marketing and ads
Position Shopmonkey as a thought leader who provides helpful resources to auto shops
Created a repeatable process for written case studies and testimonial videos
Made a statement at an industry trade show with a customized whiskey bottle
Stood out amongst competitors at The SEMA Show 2022
Showed Shopmonkey's fun side through clever, Halloween-themed social posts
Captured Shopmonkey's founding story through a three-location video shoot
Focused on telling a "why digital" story in addition to "why Shopmonkey"
